Development Communication

This book applies a systematic communication perspective to the 40 plus years of development experience in the world.The communication perspective demonstrates that the role of communication in development is not limited to media technologies or to the economies of mass media, it is a way of thinking about the interaction among all development agents involved….

Principles of Public relations

Why this book? To help perceive what is Public Relations What it can do and what it will not do Why Public Relations and what is its role in the manufacturing function. To dispel the notion that Public Relations is not advertising and publicity, dressed up in attractive language to who the public for gains….

Film Studies

Introduction to Film Studies is a comprehensive textbook for students of cinema. This completely revised and updated fifth edition guides students through the key issues and concepts in film studies, traces the historical development of film and introduces some of the worlds key national cinemas. A range of theories and theorists are presented from Formalism…